the way social networking has reached peaks and crossed barriers it is un neccessary to say facebook is omnipresent only next to a creature named god.
Anybody in the virtual world cannot deny of the presence of this two entities google and facebook and the world seems uni polar to meet their needs
Facebook seems to be a bit of an omnipresent entity these days. Once the domain of college kids, it now features users of all ages and has also turned into a promotional tool for artists, politicians and businesses.
Vincenzo Cosenza has been tracking various social networks’ popularity throughout the world, and he just posted a December 2010 map — based on data by Alexa and Google Trends for Websites — showing just how prominent Facebook (Facebook) has become throughout the world.
A comparison between this new map and one from June 2009 reveals that Facebook — consistently the top social network in countries like the U.S., Canada and Australia (Australia) — is growing even more popular in the international sphere. Based on Cosenza’s findings, it looks like Facebook has replaced Orkut (Orkut), once in the top spot, as the number one social network in India. And the site has also gained ground in South America and Europe.
There are some instances where other social networks have maintained their popularity; Russia is still dominated by V. Kontakte, and Orkut maintains a strong foothold in Brazil. Meanwhile, QZone’s big in China.
According to Consenza’s findings, other social networks, while not in the top spot, are also starting to gain some traction in other countries. LinkedIn (LinkedIn) is in third place in Australia and Canada, and Twitter (Twitter) holds the same ranking in Germany and Italy.
World Map of Social Networking, Dec. 2010
So its high time we feel the breeze of the future rays of social media and understand what is to come.
I have tried to sketch what social media will give us in the next decade.
Media will be more responsible but the users may be errant in their need of the web.
The cloud database may turn a boon for the informer but will be a tough ask for the media observer.
. Privacy expectations will (have to) change
There will be a cultural shift, whereby people will begin to find it increasingly more acceptable to expose more and more of their personal details on different forms of social media. Sharing your likes, dislikes, opinions, photos, videos and other forms of personal information will be the norm and people will become more accepting of personalized experiences, both corporate and personal, that are reacting to this dearth of personal information.There are a number of fake profiles in facebook claiming celebrities.This will be on a rise and fake papparazi may also be a modern entrant so the real person must be highly acceptable and should have the courage to let it go when the need comes.
2. Complete decentralization of social networks
The concept of a friend network will be a portable experience. You’ll find most digital experiences will be able to leverage the power of your social networks in a way that leverages your readily available personal information and the relationships you’ve established. We’re already seeing the beginnings of this with Facebook Connect and Google’s FriendConnect.
3. Our interaction with search engines will be different
Real-time information in Google search, e.g. from Twitter, blog results and user reviews, will be more prominent. Google’s Social Search will change the way we interact with search engines by pushing relevant content from our personal networks to the front of search results, making them more personalized. The importance of digital-influencer marketing will increase significantly.
Brand advertising will give way to brand equity and proper leveraging.
4. Rise of the content aggregators
The amount of content online is growing at an exponential rate, and most online users have at least three online profiles from social networks to micro-blogging to social news sites. Our ability to manage this influx is challenging, and content aggregators will be the new demi-gods, bringing method to madness (and make a killing). Filtering and managing content will be big business for those who can get it right and provide easy-to-use services.
5. Social media augmented reality
Openly accessible information from the social-media space will be used to enhance everyday experiences. For example: the contacts book in your phone links to Facebook and Twitter to show real-time updates on what the contact is doing before you put in the call, real-time reviews from friends and associates will appear in GPS-based mapping services as a standard feature, and socially enabled CRM will change the way companies manage business relationships forever.Information will be more context specific than language specific.
6. Influencer marketing will be redefined
As social media continues to permeate more and more aspects of not only the way we interact with digital media but also other channels such as digital outdoor, commerce or online TV, we will see the significance of influencer marketing grow dramatically. As a basic example, the inclusion of Twitter in Google search results or Google’s soon-to-be-released Social Search will permeate search results with content that will not be managed by Google’s infamous PageRank but by social influence and relevance to your social network. Discovering people that can help you to reach your desired consumer will become exponentially more effective and important.
7. Ratings everywhere
In today’s world, having a commerce site that doesn’t have user ratings could actually prove to be a detriment to sales. In the near future, brands and businesses will more frequently place user ratings and accept open feedback on their actual websites. User ratings will become so common that marketers should expect to find them woven into most digital experiences.Non linear techniques for evaluation of sites to identify trp will be coming through.
8. Social media agents
Managing the customer experience offline and online is already a key concern for marketers and customer-experience advocates. As businesses continue to support customers by monitoring and engaging in the social media space, tools to optimize this experience will become more important. Expect to see a certain percentage of responses handled by natural language engines that can respond to basic commentary such as “my service is down” or “I never received my package.”
9. Riding the (Google) wave
It’s still early days as Google Wave is still primarily limited to developers but it has the potential to revolutionize collaboration and engagement. Wave offers marketers a unique way, at minimal cost, to allow consumers to engage with each other in way that is miles beyond anything we’re currently using. Savvy marketers will develop extensions for Wave that evolve its unique communication toolset into a rich brand experience that is immersive but allows for new levels of interaction from crowdsourced storytelling to crowdsourced product design.
10. Thinking beyond “nowness”
In 2009 we became very focused on the real-time nature of social media. The implications behind consumer feedback and interaction around brands using tools like Twitter or Facebook’s news stream caused marketers to re-evaluate the power of social media tools in parallel to “traditional” digital-media channels such as search. Looking into the future we’ll need to try and evaluate what’s next and the likely answer is based on the next evolution of the web as we know it: the semantic web. In a semantic web world, search engines, for example, will anticipate the best search results we’re looking for based on what they know about us (such as all our public social networking profiles). There will be an opportunity for marketers who push the limits of their imagination to anticipate what marketing will look like in this next stage of the web and creating new and compelling experiences that we’re only touching the surface of now.Prediction analysis and data mining may be highly in demand
11. Social media everything and the return of digital media
Social functions will become so commonplace in digital experiences that the thought of not having socially-enhanced experiences will seem illogical. Digital media by its very nature is inherently social. I hope we’re not talking about social media in 2012, and we just refer to everything as digital media again.
12.Social networking will lead way to mobile networking:More easier track down information and language specific operation higher linguistic support.The social application will be more end to end support meaning there will be writing application in one language and giving answer in other language without bothering what they are writing is right.
13.Tracking down objects:Language extraction is possible that might even go down to object recognition and tracking
The 13 seems more than enough
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